What if we jettisoned the clichéd narrative that leads people to think they’re all alone if they don’t have a significant other come Valentine’s Day? What if, instead, we realized that we are never alone, that we have the choice to connect with others, and that if we conduct ourselves with love we can build strong, healthy communities? I think we’d be a lot more happy and a lot more driven. That’s why this February I launched #CreateLove.
Valentine’s Day is filled with slick marketing images of couples in the delirium of romantic love. That’s fine, but what about the love between family members, between friends, and between colleagues? What about the love between baristas and coffee enthusiasts, between bus drivers and passengers, or even a community working in a soup kitchen? I’ve encouraged people to symbolize different kinds of love by posting a photo of it on Facebook and/or Instagram with the hashtag, #CreateLove.